Mobile advertising is a big business. In the US in 2015, advertisers spent $28.72 billion to reach their targets on mobile devices, eMarketer estimated, an increase of 50.0% over 2014 spending levels. But—as is common with so many digital advertising channels that offer the promise of measurability and ever-increasing efficacy—performance measurement is still a challenge.Explore Our Free Courses With Completion Certificate by SkillUp: https://www.simplilearn.com/skillup-free-online-courses?utm_campaign=MobileMarketingMeasurementAug1&utm_medium=Description&utm_source=youtube #DigitalMarketing #SimplilearnDigitalMarketing #DigitalMarketingCourse #DigitalMarketingCertification #DigitalMarketingCertifiedAssociate Subscribe to Simplilearn channel for more Social Media Marketing Tutorials - https://www.youtube.com/user/Simplilearn?sub_confirmation=1 For More Digital Marketing Tutorial videos, check our Digital Marketing tutorial for beginners playlist: https://www.youtube.com/watch?v=xA_yMYN19ug&list=PLEiEAq2VkUULa5aOQmO_al2VVmhC-eqeI Digital Marketing Articles: https://www.simplilearn.com/resources/digital-marketing?utm_campaign=MobileMarketingMeasurementAug1&utm_medium=Description&utm_source=youtube To Gain in-depth knowledge of Mobile Marketing and other Digital Marketing concepts, check out Advanced Web Analytics Course: https://www.simplilearn.com/digital-marketing/digital-marketing-certified-associate-training?utm_campaign=MobileMarketingMeasurementAug1&utm_medium=Description&utm_source=youtube -- - - - - - - - - - - - - - What are the Digital Marketing Certitied Associate Course objectives? Whether you’re looking for a new career in digital marketing or just wish to add digital to your existing skillset, the DMCA course will prepare you to become a complete digital marketer and make you industry ready on day one. You will acquire the right skills through extensive hands-on practice on a wide range of simulations and projects that will enable you to launch and execute your own digital marketing campaigns. The Digital Marketing course will prepare you for the most sought-after certification exams such as OMCA (OMCP), Facebook Marketing, YouTube Marketing, Google AdWords, Google Analytics, and Twitter Marketing. Digital Marketing Certified Associate (DMCA) is a course designed by the industry experts to help you get a complete 360-degree knowledge in the digital marketing domain. This course not only ensures that the learners become complete digital marketer but also makes sure that they are industry ready and well-qualified for their next big career move. After taking this course, the learners will acquire the right skills through extensive hands-on practice on a wide range of simulations and projects that will enable them to launch and execute their own Digital Marketing campaigns. This course will enable you to: 1. Gain an in-depth understanding of the various digital marketing disciplines: search engine optimization (SEO), social media marketing, pay-per-click (PPC), website conversion rate optimization, web analytics, content marketing, mobile marketing, email marketing, programmatic buying, marketing automation and digital marketing strategy 2. Master digital marketing execution tools: Google Analytics, Google AdWords, Facebook Marketing, Twitter Advertising, and YouTube Marketing 3. Gain real-life experience by completing projects using Google Analytics, Google AdWords, Facebook Marketing, and YouTube Marketing 4. Become an expert in Twitter advertising—we developed the Twitter advertising module in this course in partnership with Twitter 5. Prepare for top digital marketing certification exams such as OMCA, Google Analytics, Google AdWords, Facebook Marketing, and YouTube Marketing certifications What are the projects and tools included in this Digital Marketing course? Digital marketing training is incomplete without practical learning. In this course, you will work on four live projects of 10 hours each that will provide you hands-on digital marketing experience. The projects will put you in charge of a website, and you’ll use various digital marketing tools to execute your digital marketing strategy. - - - - - - - - - - - - - - For more updates on courses and tips follow us on: - Facebook : https://www.facebook.com/Simplilearn - Twitter: https://twitter.com/simplilearn - LinkedIn: https://www.linkedin.com/company/simplilearn/ - Website: https://www.simplilearn.com Get the android app: http://bit.ly/1WlVo4u Get the iOS app: http://apple.co/1HIO5J0